XOMD Brand Strategy and Product Development

I worked alongside the doctors who founded XOMD to build the brand from the ground up. They had the formula, and I helped bring the vision to life. I developed the brand strategy, co-created the company and product name, shaped the tone of voice, and led the design direction across packaging, bundles, and the website. I also supported launch marketing and PR, ensuring the brand entered the market with clarity, credibility and a strong visual identity.